Birthdays, anniversaries, occasions and special events are celebrated by offering fresh cakes based parties to the concerned. The demand for fresh and incredible cake bouquets is increasing as the technology has advanced. Dubai is an internationally recognized business-friendly place and its local people are enriched with a culture to say a warm welcome to their guests. The international community resided in Dubai commemorates and celebrates certain occasions and events in accordance with their culture and social norms. Most of the people in Dubai look to personalize their celebrations by offering fresh and incredible cakes to their guests, office colleagues or family members from time to time.
Local Dubai based families celebrate the special festivals such as Eids and Ramadhan by purchasing and presenting edible and special cakes. This strong trend of offering fresh cakes during different celebrations and festivals has increased the demand for fresh cakes in the market. People are interested to search these incredible cakes using the internet and shop the desired flavor just by tapping few times on their smart phones. This trend has introduced the concept of online ordering and delivery of fresh cakes. Now, the potential customers can find different ordering websites and mobile-based apps to instantly find their desired cake bouquet.
The online sellers and marketers have worked continuously to promote the concept of online ordering of different products and food including fresh cakes and other bakery stuff. The online sellers use attractive and promotional slogans such as “birthday cake delivery in Dubai” or “cake delivery in Dubai” over different internet marketplaces and social media. The potential customers find these slogans and route to the ordering website for selecting fresh cakes available for production and delivery.
Some bakeries provide convenience to their customers for exploring the latest fresh cake offers through e-mails and short messaging service alerts. The phenomenal development in technology has made it possible for the bakeries to integrate their online ordering system with their production and delivery systems. Whenever a customer selects a fresh cake shown on the landing page of retailer’s website, the ordering system usually allows placing an order. The e-commerce website allows to process payment of customer for the ordered product and shows an alert to the customer on successful completion of the ordering process. The order specific information is immediately synchronized to the production unit’s computer or digital board. The production charge or supervisor ensures immediate production of the ordered fresh cake and finally, it is delivered to the customer’s address.